Allison Ditmer

How to Grow Your Personal Brand & Business on LinkedIn

LinkedIn doesn’t require you to be louder...it requires you to be clearer.

In this session, you’ll learn how to position your profile to attract aligned opportunities, simplify what to post so it actually reflects your expertise, and build an engagement rhythm that strengthens real relationships.

This isn’t about becoming a content creator. It’s about becoming more confident in how you show up.

If you’ve ever thought, “I know I should be doing more on LinkedIn, but I’m not sure what,” this session will give you clarity, and a practical way forward.

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About Allison Ditmer

Allison Ditmer, MBA, is a BGSU graduate, content strategist, and founder with 20 years of experience in digital marketing.

After leaving her corporate role at Abbott Nutrition, where she led marketing and ecommerce initiatives across the pediatric, therapeutic, and performance brands, Allison built her own content business from the ground up. For the past 3+ years, she has helped founders, fractional executives, and growing businesses turn LinkedIn into a platform for visibility, connection, and inbound opportunities.

Allison specializes in helping business owners clarify their message, show up with confidence, and create content that actually supports growth, without chasing trends or burning out.

She is also a member of the Denison Edge team, where she teaches college-level courses focused on digital marketing and content creation.

When she’s not working with clients or teaching, Allison can be found cuddling with her two mini-yorkies, traveling to national parks, or cheering on her kids at travel sports games.